Where product marketing runs.
An AI-first operating system for product marketing. Run launches, events, enablement, competitive intel, positioning, and messaging from a Workspace — with AI Assistants doing the work. Stand up an AI-only PMM team, or give your 10-person team PMM superpowers.
free for design partners · built on claude · next.js · supabase · postgres
The launch lifecycle
Why this exists
We call it the Launch Chaos Tax.
Most B2B companies run 5–15 tier-one launches a year. The average tier-one needs 30+ assets, 5 cross-functional teams, and 3 months of coordination. It usually lives in eight Slack threads, two spreadsheets, three Figma files, and one battle-tested PMM's brain. Brand reviews are subjective. Sales enablement gets surprised twice. Launches slip. Nobody can explain why the same blog post exists in four versions.
content assets per launch
cross-functional teams to align
of coordination time
Slack threads about brand approvals
That coordination tax is the part of every launch budget that goes to arguments, not customers. GTM Manager replaces fragmented tooling with a structured AI-powered system, so the tax goes to zero and the launch goes out on time.
What it does
Workspaces. AI Assistants. Every PMM process.
Instead of stitching together project management, content platforms, and approval workflows, you run every PMM motion from an AI Workspace — directed by assistants, grounded in your Library.
Pillar 01
Flexible launch framework, configurable down to the milestone.
Six default milestones — Scoring, Foundation, Assets, Go/No-Go, Execution, Retrospective. Customize the workflow per launch. Reorder steps, add custom milestones, define approval gates.
Score launches across five dimensions (Revenue, Customer, Competitive, Market, Sales) — each rated 1–3. Auto-tier T0–T3 drives the Bill of Materials: which assets are required, recommended, or optional.
Skill chain
Pillar 02
The full asset stack, AI-drafted in your brand voice.
Foundational (Launch Brief, Messaging Framework). Marketing (blog, press, email, social, landing pages, video scripts). Sales Enablement (battlecards, pitch decks, FAQs, objection handlers, training). Operations (analyst briefings, help articles, release notes). Each asset type has an AI generation skill behind it — grounded in your approved Library files via RAG, scored against your brand guidelines automatically.
Skill chain
Pillar 03
Brand compliance with teeth — not a vibes check.
A 120-point rubric across six scored dimensions: Tone, Vocabulary, Readability, Completeness, Rebrand Compliance, and AI-citability (GEO — whether your content is structured to be picked up by AI answer engines). Pass thresholds vary by content type, with external-facing content held to the highest bar. Every score comes with specific issues, suggested revisions, and severity ratings.
Pillar 04
AI Assistants that do the work, not just chat.
A dozen seeded assistants across Marketing, Sales, and Research — Brand Auditor, Competitive Watch, Win/Loss Analyst, Persona Researcher, Event Planner, and more — plus any you design. Each one plans, generates, analyzes, and ships by calling the same tools that run the platform. The chat is the layer; the tools are the engine.
Skill chain
Pillar 05
GTM Studio — build your own automations, visually.
Drag nodes onto a canvas, connect them, configure each step, deploy. 9 node types: AI Step, Gather (KB grounding), Input, Output, Notify, HTTP, Condition, Merge, Sub-Agent. Trigger by schedule, event, webhook, or chain from another automation.
Pillar 06
The Skills Engine — 25 skills shipped, infinite to build.
Every operation — content generation, brand checking, scoring, analysis — is modeled as a Skill. Configurable instructions, tools, chain steps, user overrides. Adding a capability means creating a skill, not writing code.
Skill chain
Pillar 07
Library — the Seismic-style CMS your assets deserve.
Nested folders, drag-drop, version tracking. Taxonomy tagging by persona, focus area, region, industry, language, sales stage, and motion. Full-text search. Every approved BOM asset auto-materializes here. The Launch Copilot searches the Library before generating new content.
Pillar 08
Workspaces — your AI-first command surface.
Run initiatives across projects in a persistent AI canvas — with memory, Library grounding, and an artifacts panel. Link a workspace to a launch for deep context, or keep it free-standing for cross-project research, and share it across the team. Not ready for the full canvas? The GTM Copilot is a keystroke away from anywhere in the app.
How it's built
AI-native architecture. Multi-tenant by design.
Built on Next.js 16 with React 19, Supabase (PostgreSQL + Row-Level Security + Auth + Storage + Realtime), and Anthropic Claude as the AI backbone — Haiku, Sonnet, and Opus, with prompt caching, extended thinking, and native web search. Built for teams that ship to teams that ship.
The stack
Skill Runner — three execution modes
- single-shotContent generation and scoring. Tools, reasoning, structured output.
- chainedMulti-step pipelines with output fed forward.
- streamingSSE-based with HITL pause/resume and sub-agent dispatch.
By the numbers
database migrations
React components
API routes
integration connectors
system skills
universal AI tools
role-based access tiers
seeded AI assistants
Security & compliance
- · Row-Level Security · HMAC-signed reset tokens · DOMPurify
- · Per-user + per-org rate limiting · Immutable audit trail
- · GDPR · AI opt-out · Session timeout · IP logging
Who built it
Built by jolved.
GTM Manager is built by jolved. — an innovation factory focused on AI-first B2B platforms. The Skills architecture, multi-tenant isolation, and AI execution engine are shared across the gtmapplab suite. The platform is built with Claude Code as a core part of the development workflow: 220+ migrations, 274 components, and 200+ API routes developed in collaborative sessions between human product thinking and AI implementation.
When
Now (Design Partner Program) — and what's next.
GTM Manager is fully functional today. The roadmap closes the gaps between the design partner program and General Availability over the next two quarters.
- Design partner program open
- Free extended access · no credit card
- Workspaces + AI Assistants + GTM Studio
- 13 integration connectors
- CRM bidirectional sync
- Advanced analytics dashboards
- Skill marketplace
- Team collaboration upgrades
- General Availability
- Multi-language UI
- Enterprise SSO onboarding
How much
Pricing — loud labels.
Three tiers, two add-ons. During the design partner program, partners get extended Pro access for free.
Free
Try the AI-first core — no credit card.
- AI Workspaces & Canvas
- GTM Copilot (Cmd+K)
- AI content generation
- AI Assistants library
- Skills & Coordinators
- GTM Studio automations
- Dashboards
- Integrations (CRM, content, intel)
- Doc & Brand-Deck export
- SSO, white-label & API
- 3Projects
- 2Team members
- 50AI calls / month
- 2Workspaces
- 100 MBFile storage
Pro
The full AI-first PMM operating system.
- AI Workspaces & Canvas
- GTM Copilot (Cmd+K)
- AI content generation
- AI Assistants library
- Skills & Coordinators
- GTM Studio automations
- Dashboards
- Integrations (CRM, content, intel)
- Doc & Brand-Deck export
- SSO, white-label & API
- 25Projects
- 10Team members
- 500AI calls / month
- 20Workspaces
- 5 GBFile storage
Enterprise
Scale, security, and control.
- AI Workspaces & Canvas
- GTM Copilot (Cmd+K)
- AI content generation
- AI Assistants library
- Skills & Coordinators
- GTM Studio automations
- Dashboards
- Integrations (CRM, content, intel)
- Doc & Brand-Deck export
- SSO, white-label & API
- ∞Projects
- ∞Team members
- 5,000AI calls / month
- ∞Workspaces
- ∞File storage
Add-ons
Event project type, scoring, BOM, and intake — conferences, webinars, trade shows, dinners.
Intake form builder and submission handling. Up to 50 forms.
Integrations
13 connectors. More on the way.
Connect what you already pay for. Add a provider or don't — skills adapt. Adding one is entering credentials, not a migration project.
AI
Project Management & Collaboration
CRM & Marketing
Content & Competitive
Storage & Search
Infrastructure
Why us
Five things you won't find next door.
AI-first, not AI bolted on.
Workspaces and AI Assistants are the product — not a chat window stapled to a tracker. Every PMM process runs through them.
Skills, not features.
Every operation is a composable, configurable skill. Admins customize generation, scoring, and compliance — without writing code.
Brand compliance with teeth.
A 120-point rubric with six scored dimensions — including AI-citability (GEO) — specific issues, suggested revisions, and pass/fail thresholds that vary by content type.
Assistants that act, not chat.
A dozen seeded AI Assistants — plus any you design — call the platform tools to plan, generate, brand-check, and ship. The chat is the layer; the tools are the engine.
GTM Studio for the power users.
Drag-drop DAG editor with 9 node types, custom triggers, sub-agents, webhooks. Build what we didn't.
FAQ
The questions you'd ask in the demo.
Become a design partner.
Spin up a Workspace, direct your AI Assistants, and watch the work get done — launches, content, brand checks, competitive intel. Design partners get free extended access while we build toward general availability.